Beauty and Skincare, like many other verticals impacted by the COVID-19 pandemic, saw a significant shift in ecommerce performance throughout 2020. In an industry that prides itself on face-to-face interactions—from personalized consultations to in-store product sampling—how can Beauty and Skincare brands take advantage of the shift to digital experiences and tap into upcoming trends in consumer behavior to succeed in 2021?
Access our consumer report to uncover the latest trends impacting the Beauty and Skincare industry.