Intelligent commerce
experiences with
Nosto and Simon Data

Fuse rich onsite and offsite data to create hyper-specific audience segments to target across the full commerce experience, using Simon Data’s Customer Data Platform (CDP) with Nosto’s Commerce Experience Platform (CXP).

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Enabling brands to create hyper-targeted commerce experiences

Connecting Nosto and Simon Data enables brands to create distinct shopper segments, enriched by Simon’s advanced customer data aggregation. These segments can then be targeted with hyper-personalized on-site experiences that are highly relevant to a shopper, and are delivered at precisely the right moment.

A CXP made for conversions, repeat sales, and increased revenue

Nosto lets you connect your product, customer, and content intelligence in one place, offering valuable insights into shopper behavior and equipping you with top-notch tools to create personalized and authentic shopping experiences.

experience.AI™

Real-Time Data Engine Artificial Intelligence Business Intelligence Dynamic Targeting

Product Experience Cloud

Personalized Search Category Merchandising Product Recommendations Dynamic Bundles Personalized Emails

Content Experience Cloud

Content Personalization Pop-ups UGC Publisher Center Ambassador Builder

Why should you integrate
Nosto and Simon Data?

Gain a holist view of shoppers for hyper targeting

Enrich your onsite behavioral data with customer data collected from an array of channels to create nuanced shopper segments that you can then target with hyper-specific on-site experiences at precise moments.

Easily leverage offline data to inform on-site targeting

Quickly analyze customers’ purchase history in offline channels (think retail stores, pop-ups, call centers) to establish the likes of affinities and inform all onsite experiences including product recommendations, merchandising decisions, and more.

Target loyal customers granularly to increase CLTV

Decipher which of your loyalty program members have points that are about to expire, or are on the verge of a higher tier, for example, then create on-site experiences that urge them to spend, increasing satisfaction and nurturing CLTV.

Brian Murphy
Partner Mgr., Simon Data

“Nosto and Simon Data share the belief that highly personalized experiences create the happiest customers and best clients. Together, our joint solution allows marketers to bring rich segmentation data to every corner of the customer journey, including onsite. Nosto’s ability to take attributes from Simon and surface them for the customer while shopping is a key element to an effective journey that builds life-long relationships between brand and consumer.”

Explore our ecommerce
resources

Article Fueling growth with Nosto and Simon Data

Teaming our CXP with Simon Data’s CDP, merchants can fuse rich onsite and offsite data, enhanced by advanced customer data aggregation, to obtain the most comprehensive view of their shoppers and then create nuanced commerce experiences.

Read article

Article How to use Nosto to save $1M+

It may seem counterintuitive that spending more money can decrease total costs, but, with a platform like Nosto’s, you can actualize significant cost savings when applied intelligently. Here’s how.